The move towards change was prompted by the previously unclear and difficult to understand presentation of information, the complex and outdated technical solutions, the confusing navigation, and the lack of defined branding and consistent communication. The main task was therefore to create a functional corporate website that correctly presents Turto Bankas as an institution, as well as its activities and benefits to the state, and its refined image as an employer.
In order to communicate the values and work ethic of the state institution, we created a unique page design. The visual part conveys the institution’s seriousness, responsibility and openness in accommodating a wide range of consumer audiences.
The website was adapted to the needs of people with disabilities, natural and legal persons, state representatives, competent institutions and non-governmental organisations, as well as current and future UAB Turto Bankas employees. We fulfilled the key expectations – easy and quick access to information and site administration that is simple to master.